Web Analytics Consulting

 

For ConversionPath, Web Analytics Consulting is always their forte. Our team of data evangelists is adept in building data-driven culture in your organization, and assists you in extracting the best ROI from your Web Analytics investment
 
Unlike other agencies, our Web Analytics Consultants work in a start-up mode, and target a niche market of Online Brands and Retailers with less than $50 Million Annual Revenue, and collaborate with them in their growth journey. We empower these companies with our outstanding data and marketing skills, and prepare them for their next round of venture funding, and maintaining a decent growth rate year over year.
 
Our sweet spot has always been the early stage-start-ups, who are struggling to get their next round of funding due to inconsistent site statistics, limited marketing budget, poor valuation and lack of ecommerce expertise. Our consultants work very closely with the management and board of directors, and assist them in their ecommerce strategy, road-mapping, execution, analysis and benchmarking. At ConversionPath, we always believe in a philosophy that, no two businesses are alike, and that's why, most of our services are highly customized based on organizational needs, their expectations, their goals and most importantly, their limited annual budget.
 
Below mentioned are some of our core value added services in the field of Web Analytics Consulting:

Web Analytics Data Audit

Every year, we do a lot of Site & Data Audit Engagements for small and mid-size businesses and almost, 98% of these businesses are skeptical about their implementation, their underline  Read more

Web Analytics Vendor Evaluation

Lately, evaluating an appropriate Web Analytics vendor for your organizational data needs has become quite challenging especially; after the consolidation of the market by bigger players like IBM  Read more

Site & Conversion Optimization

At ConversionPath, we have dealt with various early stage start-ups and small size retailers and brands, which have been trapped in analytics paralysis situation, and have been spending more time Read more

Web Analytics Strategy & Roadmap

As the online businesses are going global and diversified, defining a smart, actionable and results-oriented web analytics strategy is vital to extract the best ROI from your analytics investment. Read more

Web Analytics Implementation

ConversionPath team has performed many implementations for solutions like, Omniture SiteCatalyst, Coremetrics, Unica NetInsight and Google Analytics. While performing these implementations Read more

Web Analytics Process & Governance Setup

In our experience, the quality of more than 95% of the web analytics implementation deteriorates after 6 months of their implementation, and it's almost impossible for the retailers  Read more